CSR Spotlight: Ethical Performance

Ethical Performance

Ethical Performance is a company that describes itself as "inside intelligence for responsible business". Since its 1999 founding in Canterbury, England, the media collection has become a "definitive one-stop reference" for those seeking awareness of daily happenings in the world of corporate social responsibility and socially responsible investment.

The portfolio's website gives a visitor free access to news articles related to ethical business practises and legislation, corporations' responsibility reports, listings for job openings, and advertisements for events such as environmental conferences. Signing up for the e-newsletter allows for timely notification of all of these updates. In addition, users can take advantage of the site's newly updated CSR Services directory, designed to give companies and individuals access to the tools desired to become more altruistic and sustainable. One can search from over sixty different categories in sixty-five countries to find the right consultation or resources to achieve their philanthropic goals.

Ethical Performance earns their revenue needed to produce content through membership fees. By becoming members, businesses are featured on the site; they can publish their CSR reports, job openings, and be featured in the directory. Companies with memberships not only increase their presence and brand recognition in the growing field of responsible business practises, they also gain a global audience of 250,000 stakeholders who may become inclined to invest. ReportAlert is an email listing that sends a company's ethical practises into thousands of inboxes, and allows members to stay informed on other corporations' efforts. Senior executives worldwide can view a monthly newsletter to be briefed on happenings in large companies and investment platforms. Further, members receive access to Best Practice, a quarterly magazine that features in-depth case studies formulated by Ethical Performance. Each study examines work being done by an organisation that raises the bar and inspires creative ways to expand the CSR scope in a business.

Media platforms such as Ethical Performance are what keep the ethical business culture flourishing. Companies that are aware of each other's efforts to do good, and are viewed by individuals who want to support altruistic businesses, are pushed to make an even stronger impact and stand out among the rest. Putting positive change in the corporate spotlight can lead to businesses doing incredible things for the world with the resources they have. Ethical Performance is a marketing tool that causes real positive change, much like corporate social responsibility itself.

Client Success

  • 50% reduction in time to deploy Giva's change, incident, problem, asset management and knowledgebase modules
  • 60% reduction in the 5 year Total Cost of Ownership (TCO)
  • Saved at least 1 FTE due to lower ongoing administration
  • Saved 1 week per month due to easy to use reports
  • Increased to 90% achievement in meeting service level agreements
  • 70% reduction in generating reports and admin; eliminated 35 hours/month
  • 50% faster to create/assign a service request
  • 60% increase in information captured during the initial phone call
  • 50% increase in the number of service requests created due to intuitive design
  • 80% increase in productivity by using Giva's dashboards and reports
  • 60% increase in meeting service level agreements
  • 45% increase in the number of the calls logged due to Giva's intuitiveness and ease of use
  • 50% increase in productivity by using Giva's integrated custom forms